UNITA internal and external dissemination

    From UNITApedia
    Task number 1
    Name UNITA internal and external dissemination
    Strategic Axes Quality, Impact and Sustainability, International strategy and European values dissemination
    Workpackage Impact and dissemination



    Objectives

    Inputs & Resources

    Activities & Sub-Tasks

    Source documentation: In each WP folder, document entitled “WPx_full_description)

    List of activitiesActivity titleActivity descriptionDeadline
    1Introduce the new partners to the achievements and lessons learned from phase one and to Quality Assurance practices.The new partners have been associated with the project's activities since June 2021, resulting in an easier and shorter acquaintance process.(M1-M2)
    2Update the general synoptic assessment of partner Quality Assurance systems.Building on phase one benchmarking by the QEB, by including the new partners' QA systems frameworks. Update and adopt the UNITA Quality Assurance policy to be implemented at partner and alliance level, with quantitative and qualitative indicators fitting the new WP and Tasks structure. Define opportunities of partner Quality Assurance synergies, further developing the common Quality Assurance policy respecting different institutional/regional/national contexts. Together with TTs 1.2 and 5.4, agree on the methodology for the evaluation of progress, processes, cost-efficiency, and deliverables, including systematic feedback from students, staff and stakeholders. Update the Quality Assurance plan by drawing a map through a logical table relating Tasks and indicators, defining all the processes to reach the objectives, and building a management quality system with procedure and codification for each process or activity. Train all the Task teams to the quality assurance policy and plan.(M3-M12)
    3Implement and test the evaluation of progress, processes, cost-efficiency, and deliverables of the first year.Producing a report for the QEB. Support the QEB in the production of the annual report with recommendations for the Governance Board (GB). Monitor the implementation of the corrective actions decided by the GB and evolve the quality assurance requirements and plan accordingly. Repeat evaluations emphasising identified areas of improvement. Evaluate and realize the independent assessment given by an external European Evaluation Agency, accommodating modifications in the interest of improvement. Draw lessons from the implementation of the quality assurance plan integrating best practices based on an inventory, mapping of the main QA processes on teaching, research, and public engagement.(M13-M48)
    4Co-develop together with TT1.1 and disseminate the UNITA Quality Assurance strategy.Matching with the ambition of developing a model of European University. Internally disseminate the strategy to all actors and in particular to the Quality Assurance Boards of the partners. Benchmark Quality Assurance strategy and practices with other European Universities by organizing and participating to mutual learning workshops.(M24-M48)

    Indicators

    These indicators have been chosen and agree during the Phase 2 proposal made to the European Commission.

    IndicatorIndicator DescriptionUnit of measurementData SourceFrequencyBaselineTargetType
    bConsistency in corporate identity and uniformity in official communicationsPercentageCommunication audits, request for reports and surveysEvery six months20.00%100.00%Outcome
    dPublication frequency and number of posts on InstagramNumericalInstagram InsightsMonthly236600Output
    aPeople interested in following UNITA accounts on social mediaNumericalFacebook Insights, X Analytics, Instagram Insights, Linked Analytics and YouTube StudioMonthly495212000Output
    cNumber of videos produced and published on YouTube and/or Instagram ReelsNumericalYouTube Analytics and Instagram InsightsMonthly1888Output

    To be defined by T5.4 members previously to interviews and to be proposed to task co leader

    Indicator DescriptionUnit of measurementData SourceFrequencyBaselineTargetType
    Website traffic volumeNumericalContent Management System (CMS) (not decided yet) and web analytics tools (not decided yet)MonthlyOutput
    Reach of YouTube contentNumericalYouTube StudioMonthlyOutcome
    Participation and attendance at eventsNumericalRegistration forms, access control and post-event surveysEvery time an event is heldOutcome
    Number of current news publications on the websiteNumericalContent Management System (CMS) (not decided yet)MonthlyOutput

    To be defined by T5.4 members previously to interviews and to be proposed to task co leader

    Data collection

    Indicator DescriptionData SourceCollection TypeData Owner
    Consistency in corporate identity and uniformity in official communicationsCommunication audits, request for reports and surveysManualCommunication officers
    Website traffic volumeContent Management System (CMS) (not decided yet) and web analytics tools (not decided yet)AutomaticCommunication officers
    Reach of YouTube contentYouTube StudioAutomaticCommunication officers
    Participation and attendance at eventsRegistration forms, access control and post-event surveysAutomaticTask Team 5.1
    Publication frequency and number of posts on InstagramInstagram InsightsAutomaticCommunication officers
    Number of current news publications on the websiteContent Management System (CMS) (not decided yet)AutomaticCommunication officers
    People interested in following UNITA accounts on social mediaFacebook Insights, X Analytics, Instagram Insights, Linked Analytics and YouTube StudioAutomaticCommunication officers
    Number of videos produced and published on YouTube and/or Instagram ReelsYouTube Analytics and Instagram InsightsAutomaticCommunication officers


    UNITA website trafic indicators

    UNITA social media trafic indicators

    YouTube statistics

    Instagram statistics

    Outcomes

    Impact